Nascent Objects, a small hardware development company based in Bay Area, was purchased by Facebook several days ago for an undisclosed amount.
Nascent Objects calls itself the “world’s first modular consumer electronics platform” that makes “product development fast, easy and accessible”. The platform uses reconfigurable components, including sensors, casmeras and batteries to build gadgets, making it easier to design and create prototypes of new devices even for end users without expertise in manufacturing electronics.
This acquisition may be an indication of Facebook’s efforts to enter gadgets market through designing and engineering of modular devices. This guess is supported by the fact that Regina Dugan, former head of Google ATAP group, was the first to announce the news about Facebook and Nascent Objects on her social network page. At her previous job Regina Dugan was involved in Project Ara, so she is no stranger to modular electronics. Now Regina leads a subdivision of Facebook called Building 8, dedicated to prototyping and developing new hardware products.
“People have become used to the idea that with software, you can have whatever you want, whenever you want it. We want to make this happen with hardware – and we think Facebook is the best place to make this a reality” said Baback Elmieh, CEO of Nascent Object, on their official website.
“Imagine designing, building and delivering a hardware product in just weeks. Instead of months, or even years. Nascent Objects, a 2016 FastCo Design ‘Innovation by Design’ finalist, has brought this closer to reality with their modular electronics platform” said Regina Dugan on her FB page.