January 26, 2022


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Trond Bie in 15 years with iPhone

Trond Bie in 15 years with iPhone

There are very few product segments where one can refer to a single product and state that “this is the product that changed everything”.

iPhone changed the way we communicate

But with Steve Jobs unveiling the iPhone on January 9, 2007, this was just a product.

There were many so-called “smartphones” that had all the features, but none of them did it in a good way, and no one has yet concluded that the entire interface should be screen, keyboard software, which is now, of course.

The first American customers got their iPhones later that year, because it wasn’t a launch, but a press conference about a product Apple wanted to promote, but it’s not finished yet and far from ready for market.

There are nerve-wracking stories from the developers during the January 2007 press conference that the software was “recorded together” and that everything could crash at any time.

When the iPhone was first launched in the summer of 2007 in the US, the App Store was missing out. At the time, Steve Jobs wasn’t convinced of the need to look for “real” apps that work on the device or web apps. Jobs and their partners. Make the right decision, and also revolutionize the way applications are presented and also the fact that as of 2008 one expects major OS upgrades, and that’s for free for several years.

Watch the posts reveal and explain the iPhone:

conservative apple

Time and time again, Apple’s iPhone launch was and still is the biggest annual event, and still is for the company Only three trillion dollars, as the world’s first, most important product. Now that we look at the horizon towards VR/AR headsets and in ten years’ time, and smart glasses, the iPhone has undergone many changes.

But the changes were never so great that users were confused, and instead it was more usual to criticize Apple for not giving users enough options (accusations of monopoly regarding the App Store have been spreading recently due to the closed strategy), and in many areas Android has had the best feature set for several years. Google had to realize that it had to run behind Apple to catch up with them when it came to ecosystem communications, so they chose to Copy these Apple features.

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Not only was the first iPhone app store missing, but the Internet speed at that time was poor, and the price of the mobile phone was high. iPhone 1 supports Edge and 2G standards, standards that make us tremble a lot when we were So Close to a smooth online experience, but then everything was just too slow for fun.

So it was the iPhone 3G that made the real web possible on the go. The second generation iPhone with 3G was launched in June 2008 (iPhone 1 was soon retired) and this time Apple can Cut the price in half And they fight seriously in the market. It was followed by the 3GS which was much faster, had a better 3MP camera and 3G support, HSDPA.

Then came new models that were faster, and there were new designs that fans loved, especially since the iPhone 4 was a huge design launch.

iPhone is unthinkable without the App Store, but the first model was launched without it.

But there were crises too, no one could forget the antenna gate. Installing the antenna link on the iPhone 4 made the signal worse. Apple “solved” the issue of distributing covers. The case ended with Apple out of court two years later.

Batteries were more expensive for consumers, and we think Apple’s biggest mistake was. Apple has not said that the poor performance of the three-year-old customer’s iPhone is due to the battery being charged multiple times, and that changing the battery is much cheaper than buying an entirely new mobile. After a lot of media coverage, Apple ended up running a battery health check in iOS (for a timely battery replacement) and until it was revealed at the end of 2021 Self service, serve yourself.

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As always with advanced software, this is a mistake, but when the user base is very large, you have to tread very carefully. Apple has done a pretty good job over the years, but iOS has had major flaws and misses a few times, as well as interface changes that aren’t always well received, like iOS 7.

Do you remember these gross errors?

One hundred percent confidence in touch created iPhone

For the undersigned, the product is also a little special, because in 2007 I started ITavisen. I remember hearing great rumors before the press conference. And how do I get one every day? Did you bear it at all? Shortly before the iPhone was launched, I dreamed of a device that could play music and surf the web.

As with everything else, we got what we wanted, not what we had hoped for. The truth is that physical keyboards and not full browsers combined with small screens, made the experience poor on the first “smartphones”. Also, the web was not mature enough and unable to serve all content fast enough.

I even owned what was considered a smartphone, the Sony Ericsson P910 launched in late 2004. At the time, this was one of the best phones of its kind, but versus today’s cell phones, it’s nothing more than a glorified calendar.

It wasn’t until 2008 that, like many others, I got a 3GS myself. I wish I could remember better how I tried using it for the first few weeks. The only thing I know for sure is that the iPhone changed everything.

Sony Ericsson P910.

Remember: $500 for a mobile phone was considered a lot in 2007 and 2008. At the time, Microsoft CEO Steve Ballmer laughs at the price and lack of a physical keyboard, something he thought corporate customers should have:

«Yak! Nobody wants a pen»- Steve Jobs, January 9, 2007

It’s still true: the Apple Pencil is used to draw on the iPad, Android has its solutions, but the stylus, it’s far from mobile phones and never came back.

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It wasn’t just the iPhone that served a full browser experience, and then the App Store, it was the amazing multi-touch that felt magical and was executed perfectly. If you’re old enough, you remember touch screens, how powerful they are, inaccuracies, and that they don’t support many gestures at the same time. Apple changed all this with a patented gesture system that was attempted to be copied, but due to Apple’s patents it never came to fruition. Competitors don’t feel natural.

Apple was the first to invest everything in a large touch screen, multi-touch, and software. Had it not been touched, the product would not have been successful.

The iPod and music players in general were a thing before the iPhone, but after launch, the iPod ended up giving way when there was enough space on mobile phones, and of course when Spotify and onwards Apple Music stored music locally into something old that only those who played it remembered. They had to deal with iTunes in Windows.

Apple should never release a game console or iPod dedicated to games when Jobs was alive, and it hasn’t yet, but focused instead on games in the App Store and later with “Apple Arcade”.

I mean remember that the reputation exchange prior to 2007 was a lot more into this with multitouch. The cliched example was and still is Mintory Report, a classic cliché that might come true 15 years after the iPhone with Apple’s first VR/AR headset.

So here’s the big question, too: Is mobile phone time over? Are they nothing but better and better cameras? In a few years, we’ll be wrinkling our noses because we’re looking at a mobile phone, not directly at the person we were talking to at the same time our field of view is filled with digital objects drawn into the real world – what does this change mean for all of us?