May 28, 2023


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Audi S1 ​​e-tron quattro Hoonitron: made for Ken

Audi S1 ​​e-tron quattro Hoonitron: made for Ken

The new electric car from Audi is based on the Audi Sport quattro S1 and will be manufactured in only one version. It will be used by Ken Block and his team, as Block and the electric car will be the stars in the “Electricana” movie project.

This project links Audi Sport’s proud history with Audi’s aggressive and electric future vision, says Elin Sinervo, Director of Audi Norway at Harald A. Møller AS, in a press release.

Audi S1 ​​e-tron quattro Hoonitron Photo: Audi

The protagonist is excited

Enthusiasm is also the main character Ken Block, who works closely with Audi Sport.

The S1 Hoonitron builds on what Audi was known for in the ’80s, while also translating into a modern design suit. I think it’s fascinating how designers have drawn inspiration from the past, and in a unique way they have drawn technology and design to the present, says Ken Block.

The Audi S1 ​​e-tron quattro Hoonitron features two electric motors, a carbon fiber body and a level of safety that meets the strict requirements of the FIA. Block was first allowed to test the car in November.

Ken Block, Audi S1 ​​e-tron quattro Hoonigan, Audi Sport quattro S1 Photo: Audi

Ken Block, Audi S1 ​​e-tron quattro Hoonigan, Audi Sport quattro S1 Photo: Audi

Donut on asphalt at a speed of 150 km / h

– It was new to me to learn, which comes from different models with internal combustion engines. Making donuts on asphalt at 150 km/h right from the start was a new experience for me. I would like to say a big thank you to the great teamwork that the Audi Sport team put in, says Block.

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The development of the car, including all the technologies, is behind the Audi Sport. The starting point was the plant in Neckarsulm, where the Audi RS e-tron GT is also produced. Designed by chief designer Marc Lichte and his team at Ingolstadt.

We were immediately excited when we heard about the project and how we could bring together Audi icons from the past with future visions of Audi. The task was to create a modern, all-electric interpretation of the legendary S1 Pikes Peak, says Marc Lichte.

Audi S1 ​​e-tron quattro Hoonigan Photo: Audi

Audi S1 ​​e-tron quattro Hoonigan Photo: Audi

only one copy

Soon the audience will see the result with their own eyes, with Ken Block’s upcoming movie project under the Gymkhana tab. With only one version made, Norwegian customers can’t afford to buy the latest model of the Audi electric car. However, the project will affect Norwegian roads in the future.

Progressive design and technological development through Audi Sport’s uncompromising commitment set the course for the future electric car models that will be available to you and me. It makes me even more excited about the future when I see what they’ve achieved with the Audi S1 ​​e-tron quattro Hoonitron, says Ellen Senervo at Audi Norway.