June 25, 2022

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Tusenfryd

Daisy flowers allow people to line up – Cultural Council reacts strongly – NRK Culture and Entertainment

– Omar Sami Kamal (SV), Cultural Councilor in Oslo, says it’s sad to see them introduce something like this in Norway.

He reacts to Tusenfryd’s sale of so-called quick passports.

If you pay 300 kroner in addition to the ticket, it will cost 500 kroner and you can cross the normal queue and go to the shortest queue. This applies When to drive to the eight largest spaces in the park.

This concept is common abroad, but this is the first time an amusement park in Norway has introduced something like this. Daisy flowers Owned by the large Spanish company Parques Reunidos, it operates several parks in Europe with similar express passes.

Erik Røhne Andersen, Marketing Manager at Tusenfryd.

Photo: TUSENFRYD

– We like to test this out because guests have heard of something like this for a long time. Eric Rohne Anderson, Tusenfryd’s marketing manager, explains that initially, a very small number of express passes were sold.

Now only 50 express passes a day are being sold, but Rohne did not rule out that the number would increase if the scheme became popular.

– Shows the inequality of children

The Cultural Institute hopes this will help show children the ability to skip queues.

Omar Sami Kamal, City Councilor for Culture, Sports and Volunteering in Oslo

Omar Sami Kamal (SV), City Councilor for Culture, Sports and Volunteering in Oslo.

Photo: Sterlasson

– It is ideas like this that make one realize the differences in the community, says Kamal.

– But many places in the community offer the opportunity to pay more to get a better offer, what’s wrong with an amusement park doing that?

– Well, I think this is a common bad development in the community. Daisy is a place where children are targeted. The Cultural Council responds that we must move in the opposite direction to provide more equal opportunities.

– No wonder

NRK is in touch with other major amusement parks in the country. None of the other parks say they would like to introduce one, but various express line projects, such as Tyrborg in Christiansand, Somerland in Bø and the Hunterfosen Family Park, are under discussion.

No wonder Tusenfryd is doing this, says Holvor Mehlam, professor of economics at the University of Oslo.

Halver Mehlam, Professor of Economics at UiO

Halver Mehlam, Professor of Economics.

Photo: Lisbeth Sky / NRK

He points out that similar programs are developing more and more in the community in the field of tourism, advertising market and in a sense health care system. Because people are willing to pay for it, Mehlam explains:

– In this way, Tusenfryd makes more money. But if one is allowed to stand in the lower row, the challenge is that the others have to stand for longer.

I ask for feedback

Røhne Andersen at Tusenfryd sees the point, but does not think it will be a problem.

– It should not go beyond the normal array length.

– What do you think about the criticism that comes to you? Are you helping to clarify the differences by introducing such an arrangement?

– We are The marketing manager says that as we test this now in the future, we will listen and ask for feedback.

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